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Levi "Storm"


Meet Larry "Levi / Storm" Maddox, a dynamic and charismatic force in the entertainment and business world. Born in Rochester, NY, Larry's path to becoming a renowned entertainer was unexpected yet destined. With a voice texture that captivates and a natural charisma, Levi quickly found his place in the spotlight, impressing audiences and industry professionals alike.

Growing up in Rochester and later relocating to Atlanta, Levi brings a unique perspective and depth to his work. His eclectic taste in music, ranging from Reggae, hip hop, and R&B to Christian and Afrobeat, fuels his creativity and passion.

Levi's journey in the entertainment industry began as a Rap Artist, securing his first deal with Ichiban Records. His talent and business acumen led to a significant deal with Russell Simmons Music Group (RSMG), marking a milestone in his career. Over the years, he has worn many hats, including Concert Promoter, Marketing & Promotions Expert, Artist Personal Manager, and Music Industry Consultant. His versatility and expertise have earned him a reputation as a trusted and influential figure in the music industry.

As the CEO and Founder of Da GOAT Factory Academy, Levi is dedicated to nurturing and guiding the next generation of artists and entrepreneurs. His academy focuses on imparting the crucial business knowledge of the music industry, helping aspiring talents build successful ventures.  He is also the co-owner of 1611 United Entertainment, a production company taking the world by storm and giving Artist an opportunity of a lifetime, recently expanding to Ghana, Africa.

Levi's career is marked by numerous accomplishments, including securing management and recording deals for other artists and owning a multi-million dollar companies. His experience in audio-visual technology and lighting further showcases his diverse skill set.

Despite the demanding nature of his career, Levi finds fulfillment in his work, passionately helping others navigate the complexities of the music business. When he's not working, you can find him binging on movies and series, or driving around with his favorite tunes playing.

Levi's story is one of talent, hard work, and relentless dedication. His journey from entertainer to industry executive and mentor is a testament to his extraordinary abilities and commitment to excellence.


I'm always looking for new and exciting connections. Let's keep in touch.

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